Advertisment

Movie Marketing

fi9hf Movie Marketing

Emotions, brand collabs, and theatrical push: Inside Out 2’s marketing goes expansive

From introducing new emotions to numerous collaborations with brands–Bubble Skincare, Joyburst, Uber–and celebrities alike, Inside Out 2’s marketing strategy went all guns blazing in its approach. Along with collabs with IMAX, Dolby, and RealD 3D for enhanced theatrical experiences, social media engagement played a key role in a multi-faceted attempt to rekindle the excitement from the first film.

By Harshal Thakur
Jun 14, 2024 18:04 IST 7 Min read
Heeramandi’s marketing strategy Movie Marketing
Heeramandi’s marketing strategy echoes Sanjay Leela Bhansali’s love for aesthetics with a touch of tech
By Shamita Islur
May 02, 2024 17:54 IST 5 Min read
Poacher's marketing Movie Marketing
Poacher's marketing raises awareness about the biggest Elephant in the room
By Shamita Islur
Feb 29, 2024 16:53 IST 4 Min read
movie marketing #SocialThrowback
From Rocky Rani to Gadar 2, experts look back at how movie marketing shifted in 2023
By Sneha Medda
Dec 28, 2023 15:50 IST 11 Min read
barbie x brand Topical Spot
From Airbnb to Uno, here are some key Barbie collaborations
By Sneha Medda
Jul 21, 2023 04:30 IST 31 Min read
barbie movie Movie Marketing
Barbie Movie Marketing: How Mattel is reclaiming pink...
By Sneha Medda
Jul 12, 2023 06:44 IST 17 Min read
Spider-verse movie marketing Samosa Snippets
'Across the Spider-Verse' Movie Marketing strategy jumps multiple universes
By Paawan Sunam
Jun 06, 2023 04:30 IST 25 Min read
Bholaa Case Studies
Case Study: How Ajay Devgn's stardom helped Bholaa garner a reach of 289 million
By Social Samosa
May 29, 2023 06:32 IST 5 Min read
Pathan's Marketing Movie Marketing
Pathaan marketing relies solely on Brand SRK
By Sneha Medda
Jan 27, 2023 12:30 IST 6 Min read
Wednesday Addams thing Featured
Wednesday Addams unleashes the Thing to promote Netflix's new series
By Shamita Islur
Dec 16, 2022 13:07 IST 3 Min read
1 2 ... Next