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Pranali Tawte

After spending almost a decade waiting for the letter of acceptance to Hogwarts School of Witchcraft and Wizardry, she settled on being a wizard at writing. When she is not working, you will find her eating, shopping, or petting dogs. She will resurrect from the dead for donuts, dark chocolates, and an Americano. Michael Scott once said, "Sometimes I’ll start a sentence, and I don’t even know where it’s going. I just hope I find it along the way.” and it pretty much sums up her career!

Rajdeepak Das Interviews

It's daring, but I love it: Rajdeepak Das on leading multiple agencies at Publicis Groupe

Mad Ad Man Rajdeepak Das completes a decade at Leo Burnett India this month. Apart from his white beard, he has campaigns, people, and awards in his treasure trove that have made him the creative head he is today. As he nears his 10th anniversary at Leo, with his candor, he speaks about holding the heavy crown of being a creative person leading multiple agencies and what lies ahead as he embraces its weight.

By Pranali Tawte
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Cannes Lions Experts Speak
What can Indian awards learn from Cannes Lions?
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logoMay 28, 2024 18:23 IST logo 7 Min read
Abby Awards, Samosa Snippets
Inside Abby Awards 2024 Powered by One Show with Ajay Kakar
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logoMay 24, 2024 19:17 IST logo 3 Min read
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logoMay 24, 2024 17:43 IST logo 3 Min read
FI Samosa Snippets
Cleartrip’s Ayushi Agarwal on summer marketing, media mix, and the MS Dhoni campaign
By Pranali Tawte & Harshal Thakur
logoMay 24, 2024 14:50 IST logo 5 Min read
on ground sponsorship Experts Speak
Decoding the dynamics of IPL on-ground sponsorships
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logoMay 21, 2024 15:41 IST logo 5 Min read
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Unmasking motherhood: A journey from stereotypes to real experiences
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logoMay 13, 2024 18:55 IST logo 9 Min read
Dream11 marketing Interviews
How has IPL contributed to Dream11’s growth? CMO Vikrant Mudaliar answers
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logoMay 08, 2024 11:29 IST logo 8 Min read
rejected campaign idea Experts Speak
Agencies weigh in on ownership of rejected ideas
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logoApr 25, 2024 18:06 IST logo 5 Min read
AI missing in IPL ads Experts Speak
AI is missing in IPL ads and there’s a reason why; ad agencies tell
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logoApr 15, 2024 18:59 IST logo 6 Min read
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