Interviews

15 (2)Interviews

Curry Nation’s Priti Nair and Nagessh Pannaswami on building a culture-led agency

In this anniversary interview, Co-founders Priti Nair and Nagessh Pannaswami reflect on 14 years of Curry Nation, a creative agency that intends to turn overlooked commodity brands into cultural stories through empathy-led ideas and a lean, independent model.

By Joe
Aug 06, 2025 10:00 IST 4 Min read
Durgesh Kaushik on Reddit ad strategyInterviews
Durgesh Kaushik breaks down Reddit’s ad strategy
By Shamita Islur
Jul 31, 2025 10:31 IST 6 Min read
Nagessh PannaswamiInterviews
Belief builds brands: Nagessh Pannaswami on why SMEs struggle to scale
By Joe
Jul 22, 2025 12:49 IST 6 Min read
73 (2)Interviews
Templating isn’t the enemy; mindless execution is: Kunel Gaur of Animal
By Harshal Thakur
Jul 18, 2025 16:20 IST 13 Min read
Hero Realty Karan KumarInterviews
Hero Realty’s Karan Kumar on humanising real estate through influencer-led storytelling
By Shamita Islur
Jul 11, 2025 12:54 IST 9 Min read
73 (1)Interviews
LS Digital’s Prasad Shejale on what drove group-level profitability in H1
By Harshal Thakur
Jul 10, 2025 14:37 IST 14 Min read
Sumeet BhojaniInterviews
Godrej Enterprises earmarks ₹1,500 crore for branding and marketing over 3 years
By Pranali Tawte
Jul 08, 2025 16:47 IST 9 Min read
Amazing Indian Stories’ Vivek AnchaliaInterviews
Cost is the biggest factor driving brand interest in AI-led content: Vivek Anchalia
By Shamita Islur
Jul 03, 2025 10:00 IST 7 Min read
35 (1)Interviews
Raylin Valles of Ducktape Studio on making ads that don’t kill the idea
By Harshal Thakur
Jul 02, 2025 10:00 IST 12 Min read
efeInterviews
The Pant Project’s Sukita Tapadia on why reaching the right audience is more important than going viral
By Harshal Thakur
Jun 02, 2025 10:00 IST 10 Min read
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