cadbury india

Britannia leads biscuit category with a 38% share of ad volumes in FY2024: report

The digital advertising landscape experienced a 16% decline in ad insertions for the biscuit category in FY2024 compared to FY2023. On TV, Cadbury's Oreo emerged as the leading brand, capturing a 10% share of ad volumes.

By Social Samosa

Jan 07, 2025 19:04 IST logo

2 Min read

Brand Saga

Brand Saga: Cadbury Oreo’s India Chapter – Being more than just an 'American Brand'

By Sneha Yadav

Feb 25, 2021 07:00 IST logo

11 Min read

Cadbury Ccelebrations advertising journey

Brand Saga

#BrandSaga: Cadbury Celebrations- Building an everlasting bond of Raksha and Meethas

By Sneha Yadav

Aug 14, 2019 13:13 IST logo

8 Min read

Campaign Spot

Mondelez India extends its gifting proposition to Eid

By Social Samosa

May 31, 2019 12:15 IST logo

2 Min read

#BrandSaga: Cadbury Dairy Milk: Giving us reasons to buy chocolates one ad at a time....

By Sneha Yadav

Feb 21, 2019 09:33 IST logo

11 Min read

[Campaign Face off] Cadbury #RealDosti V/S Big Bazaar #RealBaneRaho

By Sarmistha Neogy

Aug 01, 2017 11:04 IST logo

4 Min read