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IPL adex

IPL 2025 wrapExperts Speak

IPL 2025 wraps up but was it worth the spend for advertisers?

With tighter matches on screen and tighter media budgets off it, IPL 2025 sparked a shift in brand strategy. Experts weigh in on whether this year’s media moment matched its massive price tag.

By Pranali Tawte
logoJun 05, 2025 10:55 ISTlogo 10 Min read
IPL 18 sees 27% rise in advertisers, 141 new brands join line-upReport
IPL 18 sees 27% rise in advertisers, 141 new brands join line-up: TAM report
By Social Samosa
logoJun 02, 2025 18:45 ISTlogo 2 Min read
IPL 2025 Sees 6% Growth in Television Advertising Volumes: TAM SportsReport
Despite 1.12% decline in ad volumes, IPL 2025 attracts over 100 advertisers: TAM report
By Social Samosa
logoMay 26, 2025 17:01 ISTlogo 2 Min read
xcReport
Parle tops IPL 2025 ad charts; Amul butter leads exclusive ad spends: TAM report
By Social Samosa
logoApr 21, 2025 17:35 ISTlogo 2 Min read
x Report
84 new brands enter IPL 2025 advertising roster : TAM report
By Social Samosa
logoApr 14, 2025 18:06 ISTlogo 2 Min read
ad revenueReport
IPL 2023 sees a 30-35% decline in ad revenue: Elara Capital
By Social Samosa
logoMay 05, 2023 05:30 ISTlogo 3 Min read
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