• Latest Updates
    • Industry News
  • Campaign Updates
    • Campaign Spot
    • Campaign Feature
    • Campaign Face Off
    • Campaign Review
    • Topical Spot
    • Ad Spot
  • Industry Telescope
    • Expert Speak
    • Guest Post
    • Campaign Confessions
  • Interviews
  • The Pulse
  • Case Studies
  • Events
    • 30Under30
    • SuperWomen
    • Best Social Media Brands
    • Indian Agency Awards
  • Platform Updates
    • How To
    • Instagram
    • Facebook
    • Threads
    • LinkedIn
    • Twitter
    • Google
    • Youtube
    • SnapChat
    • Pinterest
  • Marketer's Hub
    • Samosa Snippets
    • Brand Saga
    • Decode
    • Social Media Strategy
    • Deep Dive
ad_close_btn
  • News
  • Industry Updates
  • Topical Spot
  • Experts Speak
  • Interviews
  • Case Studies
  • Campaign Spot
  • Guest Post
  • Samosa Snippets
  • Movie Marketing

Powered by :

You have successfully subscribed the newsletter.
banner

Storytelling

Shriya Seshadri Guest Post

Beyond the aesthetics: The strategic side of branding

In this article, Shriya Seshadri of SummerOwl Studio, explores why effective branding is less about appearance and more about strategic alignment, consistency, and clarity of purpose.

By Social Samosa
logoJul 04, 2025 10:00 IST logo 4 Min read
fi 2 (2) (1) SM Live
The feed isn’t broken, it’s evolving
By Harshal Thakur
logoJun 30, 2025 17:14 IST logo 4 Min read
Nikhil Gupta Guest Post
Beyond the Buzzwords: Marketing tech with storytelling & authenticity
By Social Samosa
logoJan 07, 2025 11:49 IST logo 3 Min read
cdc Marketing Lessons
Parks and Recreation’s Sweetums and the perils of marketing without morals
By Harshal Thakur
logoDec 06, 2024 17:04 IST logo 6 Min read
Festive campaigns. Experts Speak
Learning from iconic festive campaigns to build heartfelt connections this Diwali
By Social Samosa
logoSep 30, 2024 14:10 IST logo 8 Min read
yffuy Festive Marketing Week
Differentiating your brand through fresh storytelling with festive campaigns
By Harshal Thakur
logoSep 27, 2024 20:28 IST logo 4 Min read
evfe Experts Speak
Templatization: Does the art of standing out mean not standing out?
By Harshal Thakur
logoJul 22, 2024 17:10 IST logo 10 Min read
advertising campaigns Guest Post
Changing face of advertising campaigns in India
By Social Samosa
logoJun 10, 2024 12:27 IST logo 3 Min read
The art of storytelling Goafest
Goafest 2024: The art of storytelling
By Social Samosa
logoMay 31, 2024 15:52 IST logo 1 Min read
Dentsu Creative report Report
Dentsu Creative’s 2024 trends report explores the power of world building and storytelling
By Social Samosa
logoDec 08, 2023 14:29 IST logo 5 Min read
1 2 ... Next
Latest Stories
banner
banner
banner
banner
Latest Stories
Latest Stories
    Powered by

    Subscribe to our Newsletter!

    Powered by
    Select Language
    English

    Share this article

    If you liked this article share it with your friends.
    they will thank you later

    Facebook
    Twitter
    Whatsapp

    Copied!