Storytelling
                Dentsu Creative’s 2024 trends report explores the power of world building and storytelling
            
                Case Study: How CEAT utilised content marketing for Friendship Day and garnered 7M+ reach
            
                Opinion: Merging data & statistics with creative storytelling to create a sound marketing blueprint
            
                Case Study: How the Taco Bell launch campaign #LiveForTheCheese reached 65mn users
            
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