The Inside Stories

Kulvinder Ahluwalia on building long-term brands in the modern era

In this episode of The Inside Stories, Kulvinder Ahluwalia of FCB Ulka shares insights on the power of storytelling that has been responsible for building iconic brands born in the late 90s and the importance of fostering loyalty.

By Karuna Sharma

Jan 08, 2025 14:57 IST logo

5 Min read

The Inside Stories

AddiktSchbang’s co-founders on the road ahead

By Karuna Sharma

Sep 18, 2024 10:00 IST logo

4 Min read

The Inside Stories

All advertising should be entertaining: Mukund Olety of VML India

By Karuna Sharma

Aug 09, 2024 13:16 IST logo

8 Min read

Interviews

Proud of India's showing at Cannes Lions 2024: Ogilvy India CCOs

By Karuna Sharma

Jul 26, 2024 15:50 IST logo

14 Min read

The Inside Stories

We've gone from nobody to being somebody: tgthr’s co-founders on bagging Cannes Lions

By Pranali Tawte

Jul 19, 2024 18:00 IST logo

14 Min read

The Inside Stories

The curiosity & positive view towards India at Cannes is very uplifting: Rohan Mehta

By Pranali Tawte

Jul 12, 2024 18:00 IST logo

6 Min read