Here’s to another week of some impressive work from brands and agencies all over the world. Check out some of the social media campaigns that were rolled out this week.
Social Samosa’s weekly digital marketing and social media campaigns roundup this week features brands and their Instagram reel stories, Whatsapp’s global campaign, Biba spreading awareness around domestic violence, Durex’s ‘Let’s Not Go Back To Normal’, and more.
Budweiser & Bud Light Campaigns fermented with funny grains
Whazzzaaappp?! Since you’re not watching the game or having a Bud, here is a crate of Budweiser and Bud Light campaigns to chill out your mood. Read more here.
Brands make a debut on Instagram Reels
Welcome to the opening night of branded Instagram Reels, today’s show will feature brands that have made the most of this old but new format within a day of its launch. Read more here.
Let’s not go back to normal, Durex says in new campaign
In a new video campaign, Durex calls for people to have better, safer sex and not repeat the old normal where stereotypes ruled the game. Read more here.
Biba releases film to spread awareness around domestic violence under lockdown
To highlight the concerns around domestic violence under lockdown, Biba collaborated with Give India and Majlis Manch to release a film. Read more here.
Funny Mentos Ads to light the brain’s bulb
Here is a sachet of Funny Mentos Ads, to give you a fresh wave of laughs to pass these dark times. Read more here.
#WombStories by Bodyform that need to be heard
Bodyform launches yet another startling campaign, #WombStories, showcasing how menstruation & womb related issues are not as simple as girls start getting periods at a certain age, and then go through menopause at another. Read more here.
Brand posts turn on the Dark mode
The question is not where, who, how, but when. And the answer is now. Watch the Dark brand posts now. Read more here.
Serving PV Sindhu campaigns that scored over the years
Serving a rally of PV Sindhu Campaigns and a series of endorsement deals scored by the ace which has made her one of the highest-paid Indian athletes. Read more here.
WhatsApp rolls out global brand campaign in India – It’s Between You
Ranveer Singh Campaigns busting the block
Cheetah’s moves, hawk’s eyes, and Ranveer Singh Campaigns can be never doubted. Presenting a reel of the best of his adverts and his top endorsements. Read more here.
Spotify India campaign pushes K-Pop playlists to meet increasing demand
To drive more Indian users to listen to K-Pop, Spotify runs a social media campaign, promoting artists with themed-playlists under K-Pop Class. Read more here.
Inside: Titan Raga’s #ProudToBeMe – result of a strong client-agency bond
Celebrating the spirit of inclusivity in the society, Titan Raga Pride Month Campaign, ‘Proud to be Me’ conceptualized by Ogilvy emphasized gender fluidity. We get talking to the brand-agency duo to know what went behind making the film. Read more here.
Brand Saga: Tang’s 10-year-old journey of adding magic to water
Tang cruised through the Western coast to find its place on the Indian land years ago. This week, we explore the Tang advertising journey imbibing flavoured commercials with a dash of quirk. Read more here.
12 Times Zomato made hearts glow red
On Zomato’s 12th birthday, we take a look at the 12 best social media moments of Zomato making us laugh, think, and order food. Read more here.
Introducing TikTok ban & Instagram Reels creatives
TikTok ban & Instagram Reels creatives have been filmed and are now lined up for you to feast your eyes. Read more here.