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Shamita Islur

Shamita Islur is a writer on a journey to create an impact with her written & (occasionally) spoken words. She wants to bring forth thought-provoking & emotionally riveting stories inspired by the new-age media. When she isn't at her day job, she can be found daydreaming & fangirling over her favorite K-actors/actresses.

Kay Beauty marketing strategy Social Media Strategy

Kay Beauty Marketing Strategy: A palette of inclusivity, sustainability & glamour

By Shamita Islur
Mar 24, 2023 09:48 IST 4 Min read
Ramadan advertisements Campaign Spot
Evergreen Ramadan campaigns from around the world
By Shamita Islur
Mar 24, 2023 04:30 IST 2 Min read
AI marketing tools Samosa Snippets
Popular AI marketing tools for advertising professionals to make your life easier
By Shamita Islur
Mar 21, 2023 05:31 IST 4 Min read
CRED escapes Campaign Spot
CRED launches a new influencer marketing campaign to create buzz around its luxury travel venture
By Shamita Islur
Mar 14, 2023 10:15 IST 4 Min read
India Oscars win 2023 Topical Spot
Brands celebrate India's win at Oscars 2023
By Shamita Islur
Mar 13, 2023 12:29 IST 42 Min read
Swiggy Holi ad Campaign Spot
Swiggy Holi ad controversy: brand takes down its OOH advert after backlash
By Shamita Islur
Mar 09, 2023 11:55 IST 2 Min read
Women's Day campaigns 2023 Campaign Spot
Women’s Day campaigns 2023: Brands look at gender through a different perspective
By Shamita Islur
Mar 08, 2023 12:28 IST 23 Min read
Slice brand ambassador Interviews
Anuj Goyal on Slice’s marketing efforts in 2023 with new brand ambassador Kiara Advani 
By Shamita Islur
Mar 06, 2023 07:37 IST 6 Min read
Women in Marketing Featured
Women in Marketing: Executives who are building brand narratives
By Shamita Islur
Mar 03, 2023 12:26 IST 8 Min read
Women in Leadership Featured
Women in Leadership: Agency Founders paving the way in advertising
By Shamita Islur
Mar 02, 2023 04:59 IST 8 Min read
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