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Shamita Islur

Shamita Islur is a writer on a journey to create an impact with her written & (occasionally) spoken words. She wants to bring forth thought-provoking & emotionally riveting stories inspired by the new-age media. When she isn't at her day job, she can be found daydreaming & fangirling over her favorite K-actors/actresses.

Brooke Bond Campaign Spot

Brooke Bond Red Label shares heartfelt conversations over tea in new ad

By Shamita Islur
Jan 10, 2023 18:30 IST 2 Min read
Shark Tank India Movie Marketing
Shark Tank marketing strategy: Was it a successful pitch?
By Shamita Islur
Jan 10, 2023 10:15 IST 23 Min read
MasterChef India Movie Marketing
The different flavours of MasterChef India marketing strategy
By Shamita Islur
Jan 06, 2023 12:50 IST 14 Min read
AIS Windows Campaign Spot
Drama & suspense, AIS Windows' ad blends two interesting facets
By Shamita Islur
Jan 06, 2023 12:35 IST 2 Min read
Instagram ad formats News
Adam Mosseri reveals areas of focus for Instagram in 2023
By Shamita Islur
Jan 03, 2023 08:30 IST 4 Min read
Brand Metaverse Meta
Social Throwback 2022: Metaverse campaigns that married commerce with creativity
By Shamita Islur
Dec 27, 2022 11:51 IST 4 Min read
food and beverage trends #SocialThrowback
Social Throwback 2022: Brands incorporate food trends with new launches & partnerships
By Shamita Islur
Dec 26, 2022 11:11 IST 6 Min read
TVF Pitchers Movie Marketing
Inside: TVF Pitchers' ‘pitching’ strategy
By Shamita Islur
Dec 23, 2022 07:23 IST 27 Min read
Moment marketing Campaign Spot
Social Throwback 2022: Viral moments that triggered marketing waves
By Shamita Islur
Dec 22, 2022 09:34 IST 17 Min read
Twitter X News
Elon Musk to resign as Twitter CEO after poll concludes
By Shamita Islur
Dec 21, 2022 06:38 IST 2 Min read
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