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Shamita Islur

Shamita Islur is a writer on a journey to create an impact with her written & (occasionally) spoken words. She wants to bring forth thought-provoking & emotionally riveting stories inspired by the new-age media. When she isn't at her day job, she can be found daydreaming & fangirling over her favorite K-actors/actresses.

Made with AIExperts Speak

Expert Speak: Is there a need for a ‘Made with AI’ tag for transparency?

By Shamita Islur
Jun 19, 2023 10:07 IST 11 Min read
Pranav Agarwal and Raghav BagaiIndian Social Media
Pranav Agarwal and Raghav Bagai on building Sociowash on the pillars of talent & specialisation
By Shamita Islur
Jun 16, 2023 09:57 IST 13 Min read
AI Chrome extensionsSamosa Snippets
Popular AI Chrome extensions to automate work for advertising professionals
By Shamita Islur
Jun 15, 2023 07:31 IST 3 Min read
brand DhoniExperts Speak
From stumps to billboards, a look at MS Dhoni's advertising prowess
By Shamita Islur
Jun 14, 2023 10:34 IST 13 Min read
Zara Hatke Zara Bachke movie marketingMovie Marketing
Zara Hatke Zara Bachke movie marketing gets Vicky Kaushal and Sara Ali Khan to explore India’s culture
By Shamita Islur
Jun 07, 2023 04:30 IST 16 Min read
World Environment Day campaignsTopical Spot
Brands give a reality check through World Environment Day campaigns
By Shamita Islur
Jun 05, 2023 08:45 IST 6 Min read
AI campaignsTopical Spot
The Early AI Adopters: Indian Brands embracing AI to stay ahead of the curve
By Shamita Islur
Jun 01, 2023 12:29 IST 9 Min read
Cannes Lions winning campaignExperts Speak
Expert Speak: What makes a Cannes Lions winning campaign?
By Shamita Islur
May 31, 2023 11:40 IST 7 Min read
Future of CreativitySamosa Snippets
#Goafest2023: Keeping talent at the centre of advertising's future
By Shamita Islur
May 24, 2023 16:00 IST 4 Min read
TCL’s marketing strategyInterviews
#SSIPLWatch: Philip Xia on how TCL is leveraging IPL to push their TV range
By Shamita Islur
May 24, 2023 10:28 IST 20 Min read
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