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Interviews
Dec 13, 2019
Katrina Kaif on why Kay Beauty
fills the need gap of a...
Interviews
Dec 4, 2019
Udit Mediratta on Budweiser’s
extended association with football
through Premier League
[Interview] Digital spends will surpass Print shortly: Anand Bhadkamkar, Dentsu Aegis Network India
Jan 15, 2020
Interview: Print advertising for us is becoming more and more irrelevant: Gautam Dutta, PVR Cinemas
Jan 8, 2020
CMOs who chase trends tend to last as long as these fads: Karthi Marshan, Kotak Mahindra Group
Jan 6, 2020
[Interview] We have a guest pacification of over 93% with over 85% re-booking an OYO: Gaurav Ajmera, OYO
Jan 3, 2020
We are keen to explore voice-based commerce on our platforms: Ayush Agrawal, Seniority
Dec 27, 2019
We will be launching progressive web apps: Aparna Acharekar, ZEE5
Dec 23, 2019
For OTT, certification helps more than censorship: Sameer Saxena, TVF
Dec 20, 2019
Katrina Kaif on why Kay Beauty fills the need gap of a human cosmetics brand
Dec 13, 2019
[Interview] Celebrating Mother’s Day & then returning to life as usual is tokenism: Burzin Mehta, Ogilvy
Dec 5, 2019
Udit Mediratta on Budweiser’s extended association with football through Premier League
Dec 4, 2019
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Campaign Reviews
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Delhi Politics gets Memefied: AAP, BJP, and Congress play the troll game
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[Interview] Digital spends will surpass Print shortly: Anand Bhadkamkar, Dentsu Aegis Network India
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Exploring brand design as the chaos amidst simplicity
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Make Amazon listings ready for 2020
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Road to 2020: 4 consequential digital trends by Mark McDonald
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Road to 2020: Points to be kept in mind to plan performance marketing campaigns
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Effects of digital marketing on Healthcare: Are we playing catch-up?
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