Interviews

73 (2) Interviews

Templating isn’t the enemy; mindless execution is: Kunel Gaur of Animal

Kunel Gaur of Animal recounts the pivotal moments that shaped the agency, from early campaigns that validated their risk-centric approach to the strategic hires that defined its capabilities. The conversation delves into the practical realities of maintaining creative independence, the financial decisions required to protect the agency's core ethos.

By Harshal Thakur
Jul 18, 2025 16:20 IST 13 Min read
Hero Realty Karan Kumar Interviews
Hero Realty’s Karan Kumar on humanising real estate through influencer-led storytelling
By Shamita Islur
Jul 11, 2025 12:54 IST 9 Min read
73 (1) Interviews
LS Digital’s Prasad Shejale on what drove group-level profitability in H1
By Harshal Thakur
Jul 10, 2025 14:37 IST 14 Min read
Sumeet Bhojani Interviews
Godrej Enterprises earmarks ₹1,500 crore for branding and marketing over 3 years
By Pranali Tawte
Jul 08, 2025 16:47 IST 9 Min read
Amazing Indian Stories’ Vivek Anchalia Interviews
Cost is the biggest factor driving brand interest in AI-led content: Vivek Anchalia
By Shamita Islur
Jul 03, 2025 10:00 IST 7 Min read
35 (1) Interviews
Raylin Valles of Ducktape Studio on making ads that don’t kill the idea
By Harshal Thakur
Jul 02, 2025 10:00 IST 12 Min read
Gautam Dutta, CEO – Revenue & Operations, PVR INOX Ltd Media Samosa
40% of cinema advertisers this year are first-timers: Gautam Dutta, PVR INOX
By Jagruti Verma
Jun 24, 2025 10:00 IST 4 Min read
efe Interviews
The Pant Project’s Sukita Tapadia on why reaching the right audience is more important than going viral
By Harshal Thakur
Jun 02, 2025 10:00 IST 10 Min read
Youri Guerassimov Interviews
Learning boundaries from French advertising culture with Youri Guerassimov
By Shamita Islur & Karuna Sharma
May 26, 2025 15:02 IST 7 Min read
Amitesh Rao Interviews
Good creative work creates real impact: Amitesh Rao
By Karuna Sharma
May 26, 2025 09:41 IST 8 Min read
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