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Interviews
May 6, 2021
Native will continue to play
a key role in driving the end...
#TheSocialCMO Need for visibility shouldn’t direct brand communication in difficult times: Poulomi Roy, RSH Global
May 10, 2021
Native will continue to play a key role in driving the end goal for businesses: Rohan Mehta
May 6, 2021
When a consumer is approached in their native language, it helps in creating a far better connect, shares Vikas Gupta
Apr 16, 2021
Authenticity is one of the biggest things that a brand can own: Rohit Ohri, FCB India
Apr 14, 2021
Pankaj Sharma & Zeenia Bastani on Garnier India’s sustainability efforts to promote ‘Green Beauty’
Apr 13, 2021
Native is the sweet spot for the insurance industry: Sameer Jain
Apr 7, 2021
OYO YouTube Strategy: Mayur Hola on nurturing campaigns, sentiments & consumer relations
Apr 7, 2021
#TheSocialCMO Facebook yielded maximum results in creating awareness: Ajay Dhyani, Timex Group
Mar 30, 2021
Amit Dhanuka on Lionsgate India ‘s premium content strategy for creating a niche
Mar 23, 2021
Chumbak Marketing Head on creating lifestyle-driven communication
Mar 17, 2021
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Campaign Reviews
INDIAN SOCIAL MEDIA
IPL Suspension: Experts discuss the impact on AdSpends & Morale
May 5, 2021
Hospitals leverage social media to share PSA messages & updates on resources
Apr 30, 2021
Brands that are working towards COVID-19 relief efforts
Apr 30, 2021
How brands can help COVID-19 relief efforts & put out relevant communications
Apr 29, 2021
Indian Police uses social media to promote COVID-19 protocols
Apr 28, 2021
List of COVID-19 relief efforts on social media
Apr 27, 2021
Facebook community resources for COVID-19 relief help and services
Apr 26, 2021
The curious case of trigger warnings and why you must use them
Apr 26, 2021
7 things to keep in mind while helping for Covid-19 relief on Social Media
Apr 26, 2021
Opinion: An aag-baboola in a teacup…
Apr 26, 2021
Star Sports IPL Campaigns broadcasting native narratives
Apr 21, 2021
#TheSocialCMO Any content that we create today follows an Instagram first approach: Ajay Maurya, Fastrack
Apr 21, 2021
