Interviews

BudweiserInterviews

Udit Mediratta on Budweiser’s extended association with football through Premier League

By Saloni Surti
Dec 04, 2019 09:14 IST 7 Min read
Amogh DusadInterviews
[Interview] Digital doesn't have few metrics like that on television: Amogh Dusad, SonyLIV
By Aishwarrya Chakraverty
Dec 03, 2019 04:18 IST 5 Min read
Hotstar content strategyInterviews
Hotstar Specials: 8 months in Hotstar's original content game decoded
By Sneha Yadav
Nov 27, 2019 08:22 IST 6 Min read
Abhishek JoshiInterviews
Interview: Abhishek Joshi on why 'Everytainment' works for MX Player
By Social Samosa
Nov 25, 2019 06:17 IST 5 Min read
Abonty BanerjeeInterviews
ROI of a campaign is not just measuring awareness or traffic or sales: Abonty Banerjee, Tata Capital
By Saloni Surti
Nov 19, 2019 07:08 IST 6 Min read
Vincent NoronhaInterviews
Interview: Digital content is now turning more topical: Vincent Noronha, Havmor Ice Creams
By Social Samosa
Nov 18, 2019 01:09 IST 4 Min read
Gaurav MidhaInterviews
Digitally influenced sales equal to 3 additional retail stores yearly: Gaurav Midha, Tanishq
By Social Samosa
Nov 15, 2019 06:49 IST 6 Min read
Sonia NotaniInterviews
#SamosaTalks Digital is one of our means for B2C pull-marketing: Sonia Notani, IndiaFirst Life
By Aishwarrya Chakraverty
Nov 14, 2019 07:32 IST 2 Min read
Carlton D'SilvaInterviews
#SamosaTalks Can’t do carpet bombing advertising in the age of personalization: Carlton D'Silva
By Aishwarrya Chakraverty
Nov 13, 2019 10:07 IST 2 Min read
Nykaa Marketing StrategyInterviews
"Knowledge-sharing influence helps Nykaa get conversions" Falguni Nayar
By Sneha Yadav
Nov 13, 2019 02:49 IST 6 Min read
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