Report

Movie genre ad volumes decline by 4% in H1 2024: Report

TAM AdEx’s report shows a 4% drop in movie genre ad volumes for Jan-Jun '24, with Hindi Movies leading and Food & Beverages as the top sector. Hindustan Unilever and Reckitt Benckiser were the top advertisers.

By Social Samosa

Sep 05, 2024 14:18 IST logo

2 Min read

Report

India's beauty market to hit $34B by 2028: Nykaa Beauty Trends Report

By Social Samosa Team

Sep 05, 2024 14:06 IST logo

4 Min read

Report

55.17% of shoppers to exceed ₹20,000 in festive spending: Report

By Social Samosa

Sep 04, 2024 17:09 IST logo

2 Min read

Report

Women account for 48% of online shoppers: Report

By Social Samosa

Sep 02, 2024 19:20 IST logo

3 Min read

Report

76% of Indian consumers to boost open internet usage, driving ad spend growth: Report

By Social Samosa

Aug 23, 2024 11:04 IST logo

3 Min read

Report

Indian brands lead the gen AI adoption race: Adobe report

By Social Samosa

Aug 22, 2024 16:18 IST logo

3 Min read

Report

Tata Motors tops customer experience rankings: X Index 2024 India report

By Social Samosa

Aug 22, 2024 07:00 IST logo

5 Min read

Report

Trade Desk and PubMatic Lead adtech growth as CTV adoption soars: report

By Social Samosa

Aug 21, 2024 19:22 IST logo

2 Min read

Report

Smartphones are the preferred device for 97% Indian OTT viewers: Report

By Social Samosa

Aug 21, 2024 18:56 IST logo

2 Min read

Report

Low awareness among Indians about generations’ labels & their own cohort: report

By Social Samosa

Aug 14, 2024 19:17 IST logo

2 Min read