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Jagruti Verma

Jagruti Verma is the Head of Content – The Pulse Magazine and New Initiatives at Social Samosa Network. With a background in journalism, marketing, and content strategy, she is passionate about exploring stories that decode the A&M ecosystem, digital trends and audience behaviour.

Bingo social media strategyInterviews

Interview: ITC's Hemant Malik shares insights on the Bingo! social media strategy

Under lockdown, Bingo has stepped up its social media strategy with original content, relatable humour and the power of influencers.

By Jagruti Verma
Jul 08, 2020 05:17 IST 21 Min read
Tourism social mediaSamosa Snippets
Indian tourism bodies keep up the momentum on social media
By Jagruti Verma
Jul 07, 2020 08:12 IST 4 Min read
TikTok ban marketingIndian Social Media
In-depth: How TikTok ban impacts marketing plans?
By Jagruti Verma
Jul 07, 2020 05:02 IST 4 Min read
Spotify K-PopSamosa Snippets
Spotify India campaign pushes K-Pop playlists to meet increasing demand
By Jagruti Verma
Jul 06, 2020 04:21 IST 11 Min read
Agencies work from homeIndian Social Media
Three months in, A&M agencies adjust to Work from Home
By Jagruti Verma
Jun 29, 2020 05:36 IST 6 Min read
Ministry of Ayush Yoga DayCampaign Spot
Ministry of AYUSH leverages Instagram to promote International Yoga Day 2020
By Jagruti Verma
Jun 22, 2020 11:51 IST 27 Min read
Kids channels social mediaIndian Social Media
Social Media: The interactive extension of Kids channels
By Jagruti Verma
Jun 18, 2020 07:05 IST 4 Min read
Twitter FleetsTwitter
Expert Speak: Twitter Fleets and its value in social media mix
By Jagruti Verma
Jun 15, 2020 05:55 IST 8 Min read
OTT social media strategiesIndian Social Media
Decoding: Comparative analysis of OTT Social media strategies
By Jagruti Verma
Jun 03, 2020 06:55 IST 10 Min read
Canon webinarsInterviews
Interview: C Sukumaran on Canon regional approach with webinars
By Jagruti Verma
Jun 03, 2020 04:41 IST 11 Min read
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