Advertisment

Engagement

A marketing battle between time and targeting: IPL vs Elections Guest Post

A marketing battle between time and targeting: IPL vs Elections

Swati Nathani of Team Pumpkin illustrates how the clash between the IPL and General Elections is a battle for public attention. She reveals how elections can be capitalised by strategic efforts while IPL’s widespread appeal makes it a more vibrant platform for marketers.

By Social Samosa
Apr 25, 2024 09:00 IST 3 Min read
Entertainment biggest motivation for watching IPL: Ipsos survey Report
Entertainment biggest motivation for watching IPL: Ipsos survey
By Social Samosa
Apr 16, 2024 19:10 IST 5 Min read
From trends to timelessness: Rethinking social media approaches in dry spells Guest Post
From trends to timelessness: Rethinking social media approaches in dry spells
By Social Samosa
Mar 06, 2024 12:54 IST 4 Min read
Elevating humanity and connection are key brand opportunities for 2024: Report Report
Elevating humanity and connection are key brand opportunities for 2024: Report
By Social Samosa
Jan 29, 2024 16:23 IST 2 Min read
Experts Speak: A guide to creating authentic & resonant Republic Day campaigns and creatives Experts Speak
Experts Speak: A guide to creating authentic & resonant Republic Day campaigns and creatives
By Harshal Thakur
Jan 23, 2024 13:02 IST 8 Min read
Influencer engagement as a marketing voice: A full-funnel strategy Guest Post
Influencer engagement as a marketing voice: A full-funnel strategy
By Social Samosa
Jan 12, 2024 09:16 IST 3 Min read
Social Throwback 2023: Why CGI was the most disruptive trend of the year #SocialThrowback
Social Throwback 2023: Why CGI was the most disruptive trend of the year
By Harshal Thakur
Dec 27, 2023 16:21 IST 8 Min read
Opinion: How brands integrate content creators into apps to boost engagement & time spent Guest Post
Opinion: How brands integrate content creators into apps to boost engagement & time spent
By Social Samosa
Aug 10, 2023 11:30 IST 3 Min read
iCubesWire wins comprehensive marketing mandate from Swiggy Industry Updates
iCubesWire wins comprehensive marketing mandate from Swiggy
By Social Samosa
Aug 04, 2023 06:58 IST 2 Min read
IPL 16 sees Rs 3,738 in earned media equity: Wavemaker report Report
IPL 16 sees Rs 3,738 in earned media equity: Wavemaker report
By Social Samosa
Aug 01, 2023 04:31 IST 5 Min read
1 2 ... Next