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FMCG brands

FMCG’s creative mood Experts Speak

A peek inside FMCG’s creative mood for this festive season

As the festive season approaches, the FMCG sector is preparing for a pivotal period of growth and upping its marketing presence. FMCG brands and agencies with these clients talk about the creative sentiment of the market, sharing marketing approaches that brands are taking this year as one of the biggest contributors of AdEx.

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