Pranali Tawte

After spending almost a decade waiting for the letter of acceptance to Hogwarts School of Witchcraft and Wizardry, she settled on being a wizard at writing. When she is not working, you will find her eating, shopping, or petting dogs. She will resurrect from the dead for donuts, dark chocolates, and an Americano. Michael Scott once said, "Sometimes I’ll start a sentence, and I don’t even know where it’s going. I just hope I find it along the way.” and it pretty much sums up her career!

Interviews

It's important to accept & recognize GenZ's need for individuality over gender: Aruna Jathar

By Pranali Tawte

Apr 03, 2023 10:32 IST logo

4 Min read

Dream11's new campaign for IPL gets 3 idiots' actors

By Pranali Tawte

Mar 30, 2023 06:00 IST logo

5 Min read

Pooja Sahgal on the role of AI in marketing and understanding purpose

By Pranali Tawte

Mar 29, 2023 09:11 IST logo

5 Min read

Brands need to tell stories that break age-related stereotypes: Piali Dasgupta

By Pranali Tawte

Mar 24, 2023 11:32 IST logo

6 Min read

Samosa Snippets

Shark Tank India: The Marketing Platform

By Pranali Tawte

Mar 23, 2023 10:14 IST logo

31 Min read

Women's IPL campaigns

Samosa Snippets

Women’s IPL 2023: Brands put the spotlight on biases faced by women athletes in campaigns

By Pranali Tawte

Mar 23, 2023 06:35 IST logo

14 Min read

World sleep day

World Sleep Day 2023: Brands talk about the importance of fixing sleep cycles in creatives and campaigns

By Pranali Tawte

Mar 20, 2023 09:17 IST logo

19 Min read

Samosa Snippets

Men’s IPL 2023: All you need to know about sponsors, brand partners & jerseys

By Pranali Tawte

Mar 17, 2023 08:16 IST logo

13 Min read

The approach of demarcating traditional media planners from digital planners not feasible anymore: Anisha Iyer

By Pranali Tawte

Mar 16, 2023 07:00 IST logo

4 Min read

Women's IPL Sponsors

Samosa Snippets

Women’s IPL: A look at official sponsors & brand partners

By Pranali Tawte

Mar 10, 2023 05:44 IST logo

15 Min read