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Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

shi*ting on Valentine’s DayExperts Speak

Is it time to stop shi*ting on Valentine’s Day?

Wherever you see today, you will find a brand shoving the ‘love is outdated’ trope down your throat during Valentine’s Week. But, why has this week of romance become so overrated for brands? And is it time to retire hating on love? Creative minds weigh in on whether it’s time to stop ghosting V-Day.

By Sneha Medda
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Mastering the art of storytelling in advertising
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Inside Canva India's Instagram: Mixing memes, trends & designs
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How to master marketing on X
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Urban Company’s new ad Campaign Spot
Urban Company’s new ad gives ‘filter change karna padega’ a romantic twist
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logoJan 30, 2025 12:36 ISTlogo 1 Min read
Cheetos new fontCampaign Spot
Cheetos rolls out a new font using the non-dominant hand
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Deepika Deepti on how Bata is evolving for Gen Z & beyond
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That Sassy Thing’s social mediaSocial Media Strategy
Inside That Sassy Thing’s social media: Mix of visual storytelling & education
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Meta’s censorship policy Experts Speak
Will Meta’s censorship policy impact advertisers’ buoyancy?
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 Gen Z taught leadersSamosa Snippets
What has Gen Z taught leaders?
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logoJan 17, 2025 14:42 ISTlogo 6 Min read
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