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Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

Airtel’s new campaignCampaign Spot

Airtel’s new campaign tackles the rising threat of voice-phishing scams

Airtel has launched a new campaign, in partnership with Fundamental, to combat the growing issue of voice phishing in India. The ad highlights common phishing tactics while showcasing Airtel's solution.

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Colours that tell stories: Decoding Label Earthen’s brand personality on Instagram
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Elle Fanning, Charles Melton, Nazha, & Youngji Lee dance to self-express in Coach's new campaign
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Sunil Chhetri & Bhaichung Bhutia hunt for India's next football star in ISL's new ad
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Will OOH take a backseat this festive season?
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