Social Samosa

fwew Report

86% of CMOs in India see creativity as crucial for driving business growth: report

84% believe brands must be culturally relevant, yet 86% struggle with effective integration. 82% view future marketing as a partnership with creators and platforms, but 60% are hesitant to lose control. 70% plan to allocate over 20% of their budget to innovation.

By Social Samosa
Aug 02, 2024 19:42 IST 3 Min read
ASCI report Report
52 out of 53 of top apps in India use deceptive patterns: ASCI report
By Social Samosa
Aug 02, 2024 19:31 IST 4 Min read
TV ad volumes Report
TV ad volumes fall by 3% in H1 2024: Report
By Social Samosa
Aug 02, 2024 18:59 IST 2 Min read
IPG Health’s Studio Rx Industry Updates
IPG Health’s Studio Rx boosts campaign production with Adobe Firefly & Custom Models
By Social Samosa
Aug 02, 2024 18:25 IST 2 Min read
Enhanced employee experience Report
Enhanced employee experience leads to 27% revenue growth: Report
By Social Samosa
Aug 02, 2024 18:16 IST 2 Min read
ad impressions on Meta’s apps News
Total ad impressions on Meta’s apps surge by 10% YoY
By Social Samosa
Aug 02, 2024 18:05 IST 2 Min read
Ajay Singh Industry Updates
Ajay Singh elevated to Business and Marketing Head at HRX
By Social Samosa
Aug 02, 2024 17:52 IST 1 Min read
Kejal Teckchandani Industry Updates
FCB Kinnect elevates Kejal Teckchandani to EVP – Influencer Outreach
By Social Samosa
Aug 02, 2024 17:35 IST 2 Min read
Reddit acquires Memorable AI News
Reddit acquires Memorable AI to enhance Advertiser Performance
By Social Samosa
Aug 02, 2024 17:34 IST 2 Min read
Fevicol's Friendship Day campaign Case Studies
Case Study: How Fevicol's Friendship Day campaign used Instagram's pinned comments to engage with 100+ brands, reaching 3.2 mn users
By Social Samosa
Aug 02, 2024 16:34 IST 3 Min read
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