Social Samosa

Fevicol's Friendship Day campaign Case Studies

Case Study: How Fevicol's Friendship Day campaign used Instagram's pinned comments to engage with 100+ brands, reaching 3.2 mn users

Last year, Fevicol's Friendship Day campaign, created by Schbang, used Instagram's 'Pinned Comments' feature to engage with over 100 brands. Here's a case study on it.

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