Report

Amazon leads multi-channel ad spend in e-commerce for 2024 with 38% for TV

In 2024, Digital captured 63% of the total ad spend for E-commerce, with Facebook.com leading as the top publisher (39% share), followed by X.com (26%).

By Social Samosa

Apr 11, 2025 18:33 IST logo

2 Min read

Report

98% have favourite players, only 37% pick a team: IPL 2025 Report

By Social Samosa

Apr 10, 2025 17:33 IST logo

2 Min read

Report

Sport and fitness brands recall stands at just 1% during IPL 2025: Report

By Social Samosa

Apr 07, 2025 18:42 IST logo

2 Min read

Report

Ad volumes surge by 12% in IPL 2025; Parle Biscuits top spender: report

By Social Samosa

Apr 07, 2025 16:48 IST logo

2 Min read

Report

75% of performance marketers face diminishing returns on social media ad spend: Report

By Social Samosa

Apr 04, 2025 15:08 IST logo

2 Min read

Report

51% of India’s ad revenue now digital, overtaking TV: Report

By Social Samosa

Apr 02, 2025 18:37 IST logo

4 Min read

Report

Influencer ads engage 59% of IPL viewers: Report

By Social Samosa

Apr 01, 2025 16:53 IST logo

2 Min read

Report

ASCI report advocates for transparent AI practices in Indian advertising

By Social Samosa

Apr 01, 2025 16:30 IST logo

3 Min read

Report

IPL 18 ad volumes surge by 7% : Report

By Social Samosa

Apr 01, 2025 16:06 IST logo

3 Min read

Report

India’s digital advertising market poised to grow at 19.09% CAGR: Report

By Social Samosa

Mar 21, 2025 13:05 IST logo

3 Min read