Samosa Snippets

Writer's Corner: Phone Bhoot brand integrations - In-movie ads without ad breaks

Decathlon Belgium's leadership team decodes the brand's reverse shopping campaign - Nolhtaced

Native advertising on OTT Content - Product placements get more organic

Cleartrip CMO on making travel impromptu and turning desire to travel into actions

Dunzo Reels Strategy: Delivering trendy content and essential entertainment

Shoppers Stop’s Shwetal Basu shares insights behind Diwali campaign

4 ways NOTO sells healthy desserts on Instagram

Anika Wadhera, Sirona Marketing Head on transforming taboo topics to consumable content

Vidyut Kaul, Philips India on marketing tactics rooted in consumer insights