ai

Apple weighs $14 billion acquisition of Perplexity AI

If the deal were to materialise, it would mark the most expensive acquisition in Apple’s history, surpassing its 2014 purchase of Beats for $3 billion.

By Social Samosa

Jun 23, 2025 18:50 IST logo

2 Min read

Decode

Decoding the hidden environmental cost of AI

By Shamita Islur

May 12, 2025 18:31 IST logo

5 Min read

Experts Speak

The evolution of brand identity in the age of AI

By Shamita Islur

Apr 21, 2025 14:07 IST logo

7 Min read

Industry Updates

LS Digital unveils AI Marketing Stack to empower brands

By Social Samosa

Jan 21, 2025 17:16 IST logo

3 Min read

Guest Post

How AI and automation will redefine consumer personalisation and marketing strategies in 2025

By Social Samosa

Jan 02, 2025 11:45 IST logo

4 Min read

Report

Asia Pacific consumers torn between embracing AI and fears of privacy erosion: report

By Social Samosa

Nov 13, 2024 18:43 IST logo

4 Min read

Decode

Emotion AI’s progress and implications for marketing

By Shamita Islur

Nov 07, 2024 10:15 IST logo

6 Min read

Interviews

CMO Arjun Bhatia on how Bharat Matrimony blends tradition and technology

By Harshal Thakur

Aug 29, 2024 12:17 IST logo

16 Min read

Interviews

Mondelez’s Nitin Saini on heading marketing for a brand synonymous with festivity

By Harshal Thakur

Aug 06, 2024 12:39 IST logo

8 Min read

Campaign Spot

Dove’s 'mothermonials' campaign encourages re-writing matrimonials for daughters

By Social Samosa

Jul 29, 2024 16:23 IST logo

2 Min read