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Online-Offline Integration
Phoenix Marketcity, Kurla Attracts Online Customers To Have Fun #VegasFortunes Way
Oct 21, 2014
Video: Harnessing Online-Offline Integration for Your Brand with Sandeep Balan, United Breweries
May 29, 2014
Social Media Campaign Review: BJP’s Chai pe Charcha with NaMo Makes Effective Use of Social Media
Feb 14, 2014
Social Media Case Study: How Snickers Used Interactive Technology to Create a Strong Impression of their New Range of Vegetarian Chocolates
Dec 10, 2013
Social Media Campaign Review: Unilever’s Project Sunlight Has a Benevolent Core but Lacks The Buzz
Dec 5, 2013
Online and Offline Worlds Collaborate through Interactive Technology
Nov 28, 2013
How the Indian Telecom Industry is Using Social Media for Customer Support
Oct 17, 2013
Social Media Campaign Review: Pockets by ICICI Bank Facilitates Financial Transactions via Facebook Application
Oct 15, 2013
Why Brands Should Work With a Social Media Agency
Oct 10, 2013
Social Media Case Study: How Mad Over Donuts Increased Footfalls on its 5th Anniversary
Sep 16, 2013
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Campaign Reviews
How OnePlus’ marketing strategy helped the brand enter the Premium category?
Aug 6, 2018
The Photography Escapade 3 – A one of a kind photography based reality web show
Mar 29, 2018
Changing dynamics of Movie Marketing: Are digital efforts translating into in-theater leads
Sep 6, 2018
#IBuildMyUniverse: Aditya Birla Money MyUniverse Salutes Women Breaking Gender Stereotypes on Women’s Day
Mar 9, 2016
25 Best Indian Social Media Campaigns of 2013
Dec 27, 2013
Best campaigns on social media this day Women’s Day!
Mar 8, 2017
Celebrating Valentine’s Day with #LearnToLove stories from Kalyan Jewellers
Feb 15, 2018
Ignis’ Test Drive Challenge gives actual cars as Air Hockey controllers!
Jul 20, 2017
Social Media Campaign Review: How Sony DADC India Used WhatsApp to Engage with its Audience
Apr 22, 2014
When Avenger wished Royal Enfield Happy Brotherhood Day
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INDIAN SOCIAL MEDIA
Social Media News Round Up: Snapchat’s Snap Solutions, Facebook’s ad transparency and more
Dec 16, 2018
#SocialThrowback: Brands who fell prey to social media backlash in 2018
Dec 13, 2018
India’s 1st Digital Marketing Day to be observed on December 16
Dec 12, 2018
Brands bet big on social experiments and real stories in advertising
Dec 12, 2018
Data: PM Narendra Modi most followed world leader on Instagram
Dec 7, 2018
#SocialThrowback YouTube unveils the top Indian ads watched in 2018
Dec 6, 2018
Industry calls out an article sidelining Piyush Pandey’s global achievement
Dec 6, 2018
#SocialThrowback A look at what India watched, shared, and created in 2018
Dec 6, 2018
#SocialThrowback Tinder’s year in swipe for 2018
Dec 6, 2018
Data: On-demand video platforms cross 100mn+ users in India
Dec 5, 2018
#SocialThrowback: A snapshot of what dominated Twitter in 2018
Dec 5, 2018
The Grey-Autumn acquisition story: A match made in heaven!
Dec 5, 2018
