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social media strategy

How the Indian National Congress is establishing its digital presence before the General Elections Samosa Snippets

How the Indian National Congress is establishing its digital presence before the General Elections

The Indian National Congress (INC) is gearing up for the upcoming elections by leveraging social media and on-ground initiatives to rebuild its image and connect with younger voters. Through revamped marketing efforts, including a strong social media presence, humorous content, and highlighting key issues, the party aims to position itself as the primary opposition in the country. Here’s how it is executing it.

By Harshal Thakur
Apr 08, 2024 18:41 IST 8 Min read
The primary goal of Livspace during the festive season is to boost brand visibility & recognition: Kartikeya Bhandari Marketing Shorts
The primary goal of Livspace during the festive season is to boost brand visibility & recognition: Kartikeya Bhandari
By Pranali Tawte
Nov 03, 2023 11:54 IST 3 Min read
Marketing Regional Language Content - A matter of local flavours & pride Experts Speak
Marketing Regional Language Content - A matter of local flavours & pride
By Social Samosa
Jun 01, 2023 12:32 IST 17 Min read
Inside: DailyObjects - a social media strategy of monochromatic palette & expressive fashion Samosa Snippets
Inside: DailyObjects - a social media strategy of monochromatic palette & expressive fashion
By Sneha Medda
May 12, 2023 09:51 IST 19 Min read
A blend of Gen-Z-first approach & inclusivity - Deconstructing FAE Beauty's Social Media Strategy Samosa Snippets
A blend of Gen-Z-first approach & inclusivity - Deconstructing FAE Beauty's Social Media Strategy
By Sneha Medda
May 02, 2023 09:42 IST 28 Min read
Art-E wins the digital mandate for TruSoul Industry Updates
Art-E wins the digital mandate for TruSoul
By Social Samosa
Apr 24, 2023 08:40 IST 2 Min read
ART-E Mediatech bags the creative & digital mandate for Indica, CavinKare Industry Updates
ART-E Mediatech bags the creative & digital mandate for Indica, CavinKare
By Social Samosa
Oct 03, 2021 18:41 IST 2 Min read
Whiskas Marketing Strategy: Ganesh Ramani on shifting the context from cat superstition to cat curiosity Strategy Reviews
Whiskas Marketing Strategy: Ganesh Ramani on shifting the context from cat superstition to cat curiosity
By Aishwarrya Chakraverty
Aug 04, 2021 04:35 IST 23 Min read
Keeping it Trendy: The Souled Store's social media strategy for customer retention & acquisition Samosa Snippets
Keeping it Trendy: The Souled Store's social media strategy for customer retention & acquisition
By Sneha Yadav
Jun 16, 2021 07:17 IST 34 Min read
Social Media Campaigns Round Up ft. Fevicol, MakeMyTrip, Vatika & more Campaign Spot
Social Media Campaigns Round Up ft. Fevicol, MakeMyTrip, Vatika & more
By Social Samosa
Apr 02, 2021 14:31 IST 3 Min read
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