Artificial Intelligence

AI trends #SocialThrowback

Social Throwback 2023: From personalisation to reimagination, AI trends that took shape

A year of personalisation, reimagination in content generation, newer designations, the rise of AI agencies and an attempt to work towards sustainability – AI takes centre stage in advertising in 2023. We look at these innovations and speak to experts to find out how AI has progressed this year.

By Shamita Islur
Dec 06, 2023 14:28 IST 9 Min read
Anshul Ailawadi Samosa Snippets
Viacom18’s Anshul Ailawadi on how marketing music became MTV Hustle’s marketing tactic
By Pranali Tawte
Oct 18, 2023 15:47 IST 4 Min read
Generative AI Samosa Snippets
Experts discuss the prospects of AI in advertising and marketing
By Pranali Tawte
Oct 17, 2023 16:50 IST 5 Min read
AI Experts Speak
Role of AI in day-to-day life of an A&M professional
By Pranali Tawte
Aug 10, 2023 11:41 IST 7 Min read
generative ai for ads Experts Speak
Expert Speak: How to use ASCI’s guidelines on Generative AI for ads while ensuring compliance and ethical conduct
By Sneha Medda
Aug 09, 2023 12:39 IST 10 Min read
AI and HI SM Live
#SMLive: How to build a bridge between AI and HI
By Pranali Tawte
Jul 04, 2023 12:48 IST 5 Min read
AI in campaigns Guest Post
Opinion: National Creative Directors embracing AI in campaigns
By Social Samosa
Jul 03, 2023 13:11 IST 4 Min read
AI in advertising Interviews
Expert speak: How AI in advertising is an enabler rather than a threat
By Shamita Islur
Apr 24, 2023 12:06 IST 8 Min read
Cannes Lions Report Report
Cannes Lions Committee addresses the concerns on generative AI in a new report
By Social Samosa
Apr 06, 2023 07:00 IST 2 Min read
Advertising and PR job Report
Advertising and PR jobs lead hiring intent with the highest demand for talent: foundit report
By Social Samosa
Jan 11, 2023 07:23 IST 4 Min read
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