marketing lessons

Link all your marketing efforts back to the business goal: Abhishek Gupta

Abhishek Gupta, CMO, Edelweiss Life Insurance delves into the essence of customer experience, evolving role of PR, and growing importance of hyper-personalisation. He also offers a glimpse into Edelweiss’ plans for JFM.

By Karuna Sharma

Jan 13, 2025 10:00 IST logo

7 Min read

Marketing Lessons

What Nucky Thompson from Boardwalk Empire teaches us about personal branding

By Harshal Thakur

Sep 17, 2024 16:53 IST logo

5 Min read

Marketing Lessons

Veep’s resurgence with Kamala Harris campaign and the takeaways for marketers from the show

By Harshal Thakur

Sep 03, 2024 18:25 IST logo

6 Min read

Marketing Lessons

Underdog wisdom: What Slow Horses teaches marketers about success

By Harshal Thakur

Aug 29, 2024 18:07 IST logo

4 Min read

#RoadTo2021: 7 marketing lessons from 2020 you should apply to 2021

By Social Samosa

Jan 11, 2021 04:35 IST logo

4 Min read

9 podcasts digital marketing professionals must listen to

By Jagruti Verma

May 08, 2018 06:45 IST logo

5 Min read

Experts Speak

8 Lessons From ALS Ice Bucket Challenge For Social Media Marketers

By Tripti Lochan

Oct 08, 2014 10:45 IST logo

6 Min read