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TAM AdEx

43 (5)Report

Ananya Panday emerges as the only female face in top 10 as celebrity-led TV ads hit 27%: Report

As per the TAM AdEx report, YoY ad volumes for celebrity-led TV ads declined in 2025 as non-celebrity ads made up the remaining 73% and sports personalities at 20%.

By Social Samosa
logoJan 29, 2026 15:00 ISTlogo 3 Min read
fi - 2026-01-20T175822.710Report
TV ad volumes fall 11% in 2025 while FMCG leads spending: Report
By Social Samosa
logoJan 20, 2026 18:04 ISTlogo 3 Min read
fi (45)Report
Instagram alone commands 64% of India’s digital ad impressions: TAM
By Social Samosa
logoDec 18, 2025 18:58 ISTlogo 2 Min read
fi (14)Report
Print ad space grows 3% in Jan-Sept 2025 as education & auto lead: Report
By Social Samosa
logoDec 04, 2025 18:39 ISTlogo 2 Min read
fi - 2025-11-19T180603.948Report
Services sector drives 31% of all radio ads in 2025: TAM report
By Social Samosa
logoNov 19, 2025 18:08 ISTlogo 2 Min read
33 (1)Report
Digital ad impressions in India grow 2x in first half of 2025: Report
By Social Samosa
logoSep 24, 2025 14:26 ISTlogo 2 Min read
Radio ad volumes TAMReport
Radio ad volumes rise 3% in H1 2025, led by services sector: Report
By Social Samosa
logoSep 11, 2025 19:16 ISTlogo 2 Min read
fi (87)Report
Celebrity-endorsed ads down 22% YoY in Jan–Jun 2025: Report
By Social Samosa
logoSep 02, 2025 17:29 ISTlogo 2 Min read
BFSI Radio Ads GrowReport
BFSI advertising sees 7% growth on TV, 22% on radio, 16% in print in 2024: TAM report
By Social Samosa
logoJun 25, 2025 17:29 ISTlogo 3 Min read
IPL 18 sees 27% rise in advertisers, 141 new brands join line-upReport
IPL 18 sees 27% rise in advertisers, 141 new brands join line-up: TAM report
By Social Samosa
logoJun 02, 2025 18:45 ISTlogo 2 Min read
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