Tanishq campaigns

Tanishq’s Pelki Tshering Interviews

We have increased our advertising & promotional spending by 18 to 20%: Tanishq’s Pelki Tshering

Pelki Tshering, CMO, Tanishq shares the secret sauce behind the brand’s storytelling, its festive marketing efforts, the mediums that are helping reach the consumers, the use of personalisation and more.

By Shamita Islur
Oct 30, 2024 10:15 IST 9 Min read
Tanishq wedding campaign Campaign Spot
Tanishq urges consumers to talk about marriage in wedding season campaign
By Social Samosa
Nov 25, 2021 20:06 IST 2 Min read
Tanishq Durga Puja campaign Campaign Spot
Tanishq's Pujo campaign for 2021 celebrates the 'karigors'
By Social Samosa
Sep 28, 2021 03:32 IST 3 Min read
Tanishq Campaign When it rings true Campaign Spot
Tanishq marks the wedding season with 'When it Rings True' campaign
By Social Samosa
Mar 24, 2021 04:35 IST 3 Min read
Tanishq Campaign Spot
Tanishq brings Dua Ka Sona 2.0 conveying the spirit of giving
By Social Samosa
Jun 19, 2020 04:51 IST 4 Min read
Gaurav Midha Interviews
Digitally influenced sales equal to 3 additional retail stores yearly: Gaurav Midha, Tanishq
By Social Samosa
Nov 15, 2019 06:49 IST 6 Min read
Tanishq advertising journey Brand Saga
#Brand Saga Strong women & memorable ads: the Tanishq Advertising Journey
By Sneha Yadav
Sep 26, 2019 11:26 IST 16 Min read
Tanishq Dua ka Sona campaign feature Campaign Feature
Feature: #DuaKaSona - Tanishq's first attempt at speaking about their Goodness initiative
By Sneha Yadav
Aug 26, 2019 06:56 IST 5 Min read
Mia by Tanishq marketing strategy Interviews
Influencer engagement works better than celebrity engagement for us: Bhavishya Kelappan, Mia by Tanishq
By Jagruti Verma
Jul 03, 2019 06:18 IST 4 Min read
best Tanishq campaigns Campaign Spot
#20YearsOfTanishq: A walk through the best Tanishq campaigns
By Sarmistha Neogy
Dec 11, 2017 05:54 IST 4 Min read
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