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Pranali Tawte

After spending almost a decade waiting for the letter of acceptance to Hogwarts School of Witchcraft and Wizardry, she settled on being a wizard at writing. When she is not working, you will find her eating, shopping, or petting dogs. She will resurrect from the dead for donuts, dark chocolates, and an Americano. Michael Scott once said, "Sometimes I’ll start a sentence, and I don’t even know where it’s going. I just hope I find it along the way.” and it pretty much sums up her career!

WPL Experts Speak

WPL Season 2 draws interest from FMCG, BFSI and women-centric advertisers

As the Women's Premier League (WPL) gears up for its second season, FMCG, BFSI and women-oriented brands get on board. With the inaugural season leaving an impression, industry experts and brand partners weigh in on the potential trajectory of WPL 2024.

By Pranali Tawte
Feb 27, 2024 17:17 IST 7 Min read
Amit Wadhwa IAA
Dentsu Creative India’s Amit Wadhwa on the past, present and future of advertising
By Pranali Tawte
Feb 27, 2024 15:49 IST 3 Min read
CMOs in 2024 Experts Speak
Experts Speak: Some must-have skills for CMOs in 2024
By Pranali Tawte
Feb 14, 2024 18:02 IST 6 Min read
Nimish Agarwal Interviews
Health insurance is a category that has not been marketed enough: Niva Bupa’s Nimish Agrawal
By Pranali Tawte
Feb 08, 2024 12:47 IST 10 Min read
Marketing gimmicks Experts Speak
Marketing gimmicks: When brands push the limits for attention
By Pranali Tawte
Feb 05, 2024 13:24 IST 8 Min read
Harsha Razdan dentsu Interviews
Dentsu will prioritize customer domain acquisitions in its upcoming phase: Harsha Razdan
By Pranali Tawte
Jan 25, 2024 10:00 IST 12 Min read
Sunil Chhetri Experts Speak
Experts Speak: How can Sunil Chhetri strike more goals in the brand world?
By Pranali Tawte
Jan 24, 2024 14:16 IST 7 Min read
BFSI Marketing Experts Speak
Road to 2024: BFSI marketing to bank on digital, MarTech, and sports
By Pranali Tawte
Jan 17, 2024 18:05 IST 5 Min read
Shark Tank India Marketing Shorts
From memes to campus visits, Shark Tank India plans an elaborate marketing campaign for Season 3 launch
By Pranali Tawte
Jan 11, 2024 12:13 IST 8 Min read
influencer marketing Experts Speak
Road to 2024: The next chapter of Influencer Marketing
By Pranali Tawte
Jan 03, 2024 18:53 IST 7 Min read
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