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Nearly 1 in 5 urban Indians discovered new brand products while watching World Cup 2023: Report Report

Nearly 1 in 5 urban Indians discovered new brand products while watching World Cup 2023: Report

The YouGov report reveals that the association of brands with the ICC Men’s Cricket World Cup has been profitable with three-quarters of urban Indians (74%) saying they feel positive about brands who advertise during such events/shows.

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