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Concept to Screen: All you need to know about the process of creating a CGI campaign Experts Speak

Concept to Screen: All you need to know about the process of creating a CGI campaign

CGI-led ads have blurred the lines between reality and fantasy. For brands to effectively leverage its full potential, it is imperative that along with creativity, marketers get the technicalities of the process right. Experts share all the details you need to know about the process of making a CGI campaign and the tools required to enhance the output.

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