report

TAM GECReport

HUL dominated GEC advertising in 2023: TAM report

The Toilet Soaps category claimed the top spot with an 8% share of ad volumes while EcomMedia/Ent./Social Media entered the Top 10 list. Hindi GEC retained its top spot with more than 20% share of GEC channel genre’s ad volumes in 2023.

By Social Samosa
Feb 09, 2024 16:13 IST 1 Min read
TAM reportReport
Regional channels had 75% share of ad volumes in News genre in 2023: TAM report
By Social Samosa
Jan 31, 2024 19:13 IST 1 Min read
Qoruz reportReport
Amazon received the most fashion influencer collaboration mentions in 2023: Qoruz report
By Social Samosa
Jan 22, 2024 08:30 IST 2 Min read
MRSI reportReport
Indian research & insights industry reached USD 2.9 Bn in FY2023: MRSI
By Social Samosa
Dec 20, 2023 12:15 IST 2 Min read
InMobi’s Festive ReportReport
54% Indians prefer hybrid shopping for festive season: InMobi Festive Report
By Social Samosa
Nov 08, 2023 16:56 IST 3 Min read
Bharat Lab ReportReport
Home decor, fashion, and gifts lead the shopping list for Bharat consumers: Report
By Social Samosa
Nov 02, 2023 12:16 IST 2 Min read
reportReport
54% of consumers are expected to engage in hybrid shopping: Report
By Social Samosa
Oct 17, 2023 14:20 IST 3 Min read
TRA’s Most Desired BrandsIndustry Updates
Dell, Titan and Samsung are India's most desired brands: TRA Research
By Social Samosa
Oct 09, 2023 17:54 IST 2 Min read
BBDO VoicesReport
Asian consumers actively seek brands that address diversity, equity, & inclusion: BBDO Report
By Social Samosa
Sep 26, 2023 22:42 IST 3 Min read
Mitgo reportReport
Indian customers spent 11% more during Rakhi Festival in 2023: Report
By Social Samosa
Sep 13, 2023 16:33 IST 2 Min read
Prev 1 2 3 4 ... Next