Shaadi.com

Wedding campaigns Samosa Snippets

Matrimonial sites tie the knot between modern match-making & marketing

Matrimonial sites are not merely matchmakers but platforms attempting to reshape the narrative of arranged marriages. By refreshing their marketing tactics, brands try to converse with the audience. We take a look at the same.

By Nishita Kunder
Nov 30, 2023 16:29 IST 6 Min read
Parents Campaign Spot
Here's how brands celebrated Parents Day 2021...
By Shivani Mishra
Jul 26, 2021 05:34 IST 15 Min read
Matrimonial marketing strategy Experts Speak
In-depth: Marketing weddings in a pandemic-& the ‘matchmaking’ play
By Sneha Yadav
Mar 10, 2021 07:42 IST 29 Min read
Shaadi.com Case Studies
Case Study: How Shaadi.Com’s #WohEkBaat reached 1.4mn Instagrammers on Valentine's Day...
By Social Samosa
Apr 23, 2019 08:07 IST 27 Min read
India Content Leadership Awards Indian Social Media
Winners of the India Content Leadership Awards 2018
By Social Samosa
May 11, 2018 13:50 IST 4 Min read
Karva Chauth campaigns Campaign Spot
Brands celebrate with refreshing Karva Chauth campaigns
By Social Samosa
Oct 10, 2017 08:38 IST 2 Min read
Teacher's Day campaigns Campaign Reviews
Teacher's Day campaigns that dominated 2017
By Sarmistha Neogy
Sep 06, 2017 07:10 IST 3 Min read
Shaadi.com campaign Campaign Reviews
Shaadi.com's recent campaign gives the term #LadiesFirst a new meaning
By Aishwaria Sonavane
Mar 06, 2017 06:53 IST 4 Min read
ShaadiCares fights dowry online with #NotForSale Campaign Reviews
ShaadiCares fights dowry online with #NotForSale
By Aishwaria Sonavane
Apr 20, 2016 10:05 IST 4 Min read
Shaadi.com's Campaign #FastForHer Breaks Gender Bias Norms, Promoting Equality in India Case Studies
Shaadi.com's Campaign #FastForHer Breaks Gender Bias Norms, Promoting Equality in India
By Social Samosa
Nov 28, 2014 04:46 IST 1 Min read
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