author image

Shamita Islur

Shamita Islur is a writer on a journey to create an impact with her written & (occasionally) spoken words. She wants to bring forth thought-provoking & emotionally riveting stories inspired by the new-age media. When she isn't at her day job, she can be found daydreaming & fangirling over her favorite K-actors/actresses.

real estate adsExperts Speak

Are real estate ads finally catching up to women buyers?

Are real estate ads overlooking their fastest-growing customer - women? In this article, leaders explore how financially independent women are reshaping the property market and whether advertising is struggling to keep up.

By Shamita Islur
Aug 11, 2025 12:37 IST 8 Min read
Frozen food brands monsoon marketingExperts Speak
Frozen food brands turn monsoon cravings into instant indulgence with Qcom & nostalgia marketing
By Shamita Islur
Aug 07, 2025 17:50 IST 8 Min read
Are AI chatbots your friendsDecode
Why are AI chatbots trying to be your friends?
By Shamita Islur
Aug 05, 2025 10:16 IST 8 Min read
culture first creative agenciesIAA
The new blueprint for internet-era creative agencies
By Shamita Islur
Jul 31, 2025 21:23 IST 5 Min read
Agency leaders on idea ownershipIAA
The IP debate: Agency leaders on ownership, ethics, and legal grey areas
By Shamita Islur
Jul 31, 2025 17:48 IST 5 Min read
Durgesh Kaushik on Reddit ad strategyInterviews
Durgesh Kaushik breaks down Reddit’s ad strategy
By Shamita Islur
Jul 31, 2025 10:31 IST 6 Min read
sexual wellness brands navigating restrictionsExperts Speak
How sexual wellness brands are rethinking advertising in the age of platform restrictions
By Shamita Islur
Jul 28, 2025 13:56 IST 8 Min read
India monsoon OOH advertisingExperts Speak
How monsoon is reshaping India’s OOH advertising playbook
By Shamita Islur
Jul 21, 2025 13:18 IST 7 Min read
future of searchDecode
Navigating the ad-fueled, flawed future of search
By Shamita Islur
Jul 21, 2025 12:16 IST 7 Min read
Superman Gen Z-focused marketingMovie Marketing
Inside Superman’s Gen Z-focused marketing push
By Shamita Islur
Jul 14, 2025 12:23 IST 8 Min read
Prev 1 ... 8 9 10 Next