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Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

mental health at workExperts Speak

What the next-gen demands for mental health at work

In the high-pressure world of advertising, mental health is often overlooked, but employees are demanding real change. From flexible hours to mental health leave, we understand what the next generation of employees really wants from their workplaces.

By Sneha Medda
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Bold ideas need fearless selling with deep conviction: Himanshu Saxena
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Emotional storytelling has become a key strategy for FMCG brands during festive: Somasree Bose Awasthi
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Diwali through their eyes: How A&M; celebrates
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How Diwali ads are evolving to reflect modern values
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Where culture meets modernity: Sabhyata’s creative social media approach
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Crumble Pakistan’s Instagram feels chaotic, and it totally works
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Innovation is key to thriving; survival is relatively easy: Sahil Shah
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forgettable mental health day adWriter's Corner
How to make a forgettable mental health day ad?
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