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Experts Speak

IPL 2022 ad inventoryExperts Speak

Expert Speak: IPL 2022 - A bigger stage for local brands & new-age entities

By Akanksha Nagar
logoJan 31, 2022 05:58 ISTlogo 9 Min read
auto adspendsExperts Speak
Auto AdSpends: How third-wave volatility & supply-chain challenges impact the AdEx?
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logoJan 18, 2022 10:12 ISTlogo 7 Min read
Tata IPL SponsorshipExperts Speak
Opinion: IPL sponsorship - what’s in it for Tata?
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logoJan 18, 2022 06:14 ISTlogo 5 Min read
Festive Media Blueprint to drive performanceExperts Speak
Expert Opinion: Decoding festive media blueprint to drive performance for campaigns
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logoOct 14, 2021 14:58 ISTlogo 5 Min read
Order DirectExperts Speak
Order Direct: A campaign that turned into a D2C movement for restauranteurs
By Saloni Surti
logoSep 29, 2021 05:58 ISTlogo 15 Min read
festive ad spends 2021Samosa Snippets
Spends & Trends: Decoding festive season 2021 from an industry lens
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PV Sindhu moment marketingExperts Speak
Decoding PV Sindhu Moment Marketing Debacle: Is it fair to use celebrity image to drive brand mileage? Experts Opine
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logoAug 06, 2021 14:55 ISTlogo 7 Min read
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Spends & Trends: Experts project Tokyo Olympics AdSpends between INR 75-INR 100 Cr
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#ExpertSpeak: Rise of celebrity engagement platforms - How, What & Why?
By Sneha Yadav
logoJul 19, 2021 06:33 ISTlogo 17 Min read
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