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Smartphones
Broadcasters find an extended arm in OTT & mobile apps for second screen interactivity
Oct 22, 2018
Mobiistar appoints Aniruddha Deb as Chief Marketing Officer
Aug 27, 2018
Digital to surpass TV; accounts for 38.4% of total ad spends: DAN report
Jun 14, 2018
Social Samosa Platform Feature – Rooter
Dec 28, 2016
Facebook to help app based businesses with App Event Optimization
Jul 19, 2016
Intex aces social product launch with #AwakenSenses
Jul 5, 2016
UC Browser celebrates Diwali and happiness by granting wishes!
Nov 6, 2015
Intex banishes stereotypes around women and gadgets with Aqua Glam
Nov 2, 2015
Why social media marketing has become the need of every business
Oct 26, 2015
[Infographic] Women decoded (on social of course)
Sep 7, 2015
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Campaign Reviews
How OnePlus’ marketing strategy helped the brand enter the Premium category?
Aug 6, 2018
The Photography Escapade 3 – A one of a kind photography based reality web show
Mar 29, 2018
Changing dynamics of Movie Marketing: Are digital efforts translating into in-theater leads
Sep 6, 2018
#IBuildMyUniverse: Aditya Birla Money MyUniverse Salutes Women Breaking Gender Stereotypes on Women’s Day
Mar 9, 2016
25 Best Indian Social Media Campaigns of 2013
Dec 27, 2013
Best campaigns on social media this day Women’s Day!
Mar 8, 2017
Celebrating Valentine’s Day with #LearnToLove stories from Kalyan Jewellers
Feb 15, 2018
Ignis’ Test Drive Challenge gives actual cars as Air Hockey controllers!
Jul 20, 2017
Social Media Campaign Review: How Sony DADC India Used WhatsApp to Engage with its Audience
Apr 22, 2014
When Avenger wished Royal Enfield Happy Brotherhood Day
Sep 16, 2016
INDIAN SOCIAL MEDIA
Data: PM Narendra Modi most followed world leader on Instagram
Dec 7, 2018
#SocialThrowback YouTube unveils the top Indian ads watched in 2018
Dec 6, 2018
Industry calls out an article sidelining Piyush Pandey’s global achievement
Dec 6, 2018
#SocialThrowback A look at what India watched, shared, and created in 2018
Dec 6, 2018
#SocialThrowback Tinder’s year in swipe for 2018
Dec 6, 2018
Data: On-demand video platforms cross 100mn+ users in India
Dec 5, 2018
#SocialThrowback: A snapshot of what dominated Twitter in 2018
Dec 5, 2018
The Grey-Autumn acquisition story: A match made in heaven!
Dec 5, 2018
India expected to contribute $1.35B of growth: GroupM’S 2019 AD Forecast
Dec 4, 2018
How to growth hack your social media community
Dec 4, 2018
Between 2018 – 2021, online video advertising to grow at average 18% a year
Dec 3, 2018
The rise & rise of Petfluencers! Impact of a furry brand ambassador….
Nov 28, 2018
