• Latest Updates
    • Industry News
  • Campaign Updates
    • Campaign Spot
    • Campaign Feature
    • Campaign Face Off
    • Campaign Review
    • Topical Spot
    • Ad Spot
  • Industry Telescope
    • Expert Speak
    • Guest Post
    • Campaign Confessions
  • Interviews
  • The Pulse
  • Case Studies
  • Events
    • 30Under30
    • SuperWomen
    • Best Social Media Brands
    • Indian Agency Awards
  • Platform Updates
    • How To
    • Instagram
    • Facebook
    • Threads
    • LinkedIn
    • Twitter
    • Google
    • Youtube
    • SnapChat
    • Pinterest
  • Marketer's Hub
    • Samosa Snippets
    • Brand Saga
    • Decode
    • Social Media Strategy
    • Deep Dive
ad_close_btn
  • News
  • Industry Updates
  • Topical Spot
  • Experts Speak
  • Interviews
  • Case Studies
  • Campaign Spot
  • Guest Post
  • Samosa Snippets
  • Movie Marketing

Powered by :

You have successfully subscribed the newsletter.
banner

instagram reels

ZOFF Foods converted a viral turmeric trend into a UGC campaign Case Studies

Case Study: Here's how ZOFF Foods converted a viral turmeric trend into a UGC campaign

In the #GoldenGlowWithZOFF campaign, ZOFF Foods used the viral turmeric glow water trend to turn a simple kitchen ingredient into a visual hook, combining internet culture, user participation, and platform-native content.

By Social Samosa
logoJul 24, 2025 12:29 IST logo 4 Min read
Instagram Adds Profile Grid Editing and New Music Sharing Tools News
Instagram adds profile grid editing and new music sharing tools
By Social Samosa
logoJun 13, 2025 10:57 IST logo 2 Min read
xv News
80% of Indian shoppers discover products via social media: Report
By Social Samosa
logoJun 12, 2025 15:53 IST logo 3 Min read
Instagram Adds Cropping Tools and Video Quality Guidance to Edits App News
Instagram adds cropping tools & video quality guidance to Edits app
By Social Samosa
logoMay 21, 2025 11:35 IST logo 2 Min read
Z News
Instagram trials sorting options for Reels
By Social Samosa
logoApr 17, 2025 12:31 IST logo 1 Min read
Instagram Reels flooded with violent videos before Meta says it fixed error News
Graphic reels flood Instagram feeds due to glitch
By Social Samosa
logoFeb 28, 2025 11:11 IST logo 2 Min read
Instagram May be Exploring a Separate Reels App News
Meta considers standalone app for Instagram Reels
By Social Samosa
logoFeb 27, 2025 11:17 IST logo 2 Min read
three-minute Reels Experts Speak
Will Meta's shift towards three-minute Reels engage audiences?
By Shamita Islur
logoJan 31, 2025 16:30 IST logo 8 Min read
fce Experts Speak
Should brands repurpose viral content on social media?
By Harshal Thakur
logoJan 20, 2025 15:54 IST logo 7 Min read
cs News
Instagram introduces three-minute Reels
By Social Samosa
logoJan 20, 2025 12:40 IST logo 2 Min read
1 2 ... Next
Latest Stories
banner
banner
banner
banner
Latest Stories
Latest Stories
    Powered by

    Subscribe to our Newsletter!

    Powered by
    Select Language
    English

    Share this article

    If you liked this article share it with your friends.
    they will thank you later

    Facebook
    Twitter
    Whatsapp

    Copied!