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ZOFF Foods converted a viral turmeric trend into a UGC campaign Case Studies

Case Study: Here's how ZOFF Foods converted a viral turmeric trend into a UGC campaign

In the #GoldenGlowWithZOFF campaign, ZOFF Foods used the viral turmeric glow water trend to turn a simple kitchen ingredient into a visual hook, combining internet culture, user participation, and platform-native content.

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