Powered by :
Joy Personal Care’s IPL play with KKR is more than a sponsorship; it’s a bold push into men’s skincare, a smart blend of traditional and digital media, and a regional content strategy designed to win trust. CMO Poulomi Roy tells us all about it.
Share this article
If you liked this article share it with your friends.they will thank you later
/socialsamosa/media/media_files/2025/05/29/WUnGJxjMQxXYnA0FGLY6.jpg)
/socialsamosa/media/agency_attachments/PrjL49L3c0mVA7YcMDHB.png)
/socialsamosa/media/media_files/2025/05/29/8L6QBJY1voCQlehfrQNP.jpg)
5 Min read
/socialsamosa/media/media_files/2025/03/13/PhqIabQ3vWZkFHTjwBFV.jpg)
/socialsamosa/media/media_files/OZGqbVSUdroSYzbTrhFR.jpg)
/socialsamosa/media/media_files/2d7TO9BctdDi8drg6yNg.png)
/socialsamosa/media/media_files/nh0TphMTRMOSFTzeGz9H.png)
/socialsamosa/media/post_banners/CLlmQb9ICcKZ5eUm7Pqm.jpg)
/socialsamosa/media/post_banners/Zgr6qm9V0azqjxXQ8xXF.jpg)
/socialsamosa/media/post_banners/MWFtSfZvD9xYXGIRdXmz.jpg)