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Uniqlo's Nidhi Rastogi on leveraging the festive craze for brand expansion Marketing Shorts

Uniqlo's Nidhi Rastogi on leveraging the festive craze for brand expansion

After four years in India, Uniqlo, the Japanese lifestyle brand entered Mumbai. We sat with Nidhi Rastogi, Marketing Director of Uniqlo India to understand how the brand is positioning itself in the country and its expansion plans.

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