author image

Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

Bold ideas Himanshu Saxena Interviews

Bold ideas need fearless selling with deep conviction: Himanshu Saxena

Himanshu Saxena, COO & MD of BBH India and a jury member for Social Samosa's 30under30, emphasises the importance of genuine curiosity, embracing AI and data, and fostering diversity & inclusion in the advertising industry.

By Sneha Medda
Nov 07, 2024 10:00 IST 9 Min read
Emotional storytelling Somasree Bose Awasthi Interviews
Emotional storytelling has become a key strategy for FMCG brands during festive: Somasree Bose Awasthi
By Sneha Medda
Nov 06, 2024 10:00 IST 8 Min read
A&M celebrates Diwali Experts Speak
Diwali through their eyes: How A&M celebrates
By Sneha Medda
Oct 31, 2024 10:00 IST 6 Min read
Diwali ads are evolving Experts Speak
How Diwali ads are evolving to reflect modern values
By Sneha Medda
Oct 28, 2024 10:01 IST 5 Min read
Sabhyata's social media approach Social Media Strategy
Where culture meets modernity: Sabhyata’s creative social media approach
By Sneha Medda
Oct 24, 2024 10:00 IST 6 Min read
Crumble Pakistan’s Instagram Social Media Strategy
Crumble Pakistan’s Instagram feels chaotic, and it totally works
By Sneha Medda
Oct 17, 2024 11:46 IST 5 Min read
Sahil Shah dentsu Interviews
Innovation is key to thriving; survival is relatively easy: Sahil Shah
By Sneha Medda
Oct 15, 2024 15:14 IST 5 Min read
forgettable mental health day ad Writer's Corner
How to make a forgettable mental health day ad?
By Sneha Medda
Oct 10, 2024 15:40 IST 4 Min read
Beauty brands festive season Experts Speak
Beauty brands bet big on social media this festive season
By Sneha Medda
Oct 09, 2024 13:41 IST 7 Min read
red navratri colour marketing Experts Speak
Understanding Navratri colours: How red symbolises energy & innovation in branding
By Sneha Medda
Oct 08, 2024 17:13 IST 6 Min read
Prev 1 ... 6 7 8 Next