Case Studies | Social Samosa

Case Study: How EMotorad leveraged Dhoni's fanbase and a viral meme to reach 180Mn people

This case study explores how EMotorad cleverly combined MS Dhoni's fanbase with a viral meme to create a social media campaign that connected with both younger and older audiences.

By Social Samosa

Aug 22, 2024 12:37 IST logo

4 Min read

Case Study: How OPPO India’s campaign used a life-sized CGI model to garner over 600M views

By Social Samosa

Aug 20, 2024 09:30 IST logo

5 Min read

Case Study: How Crocs leveraged monsoon to encourage unfiltered self-expression, reaching 150M+ users

By Social Samosa

Aug 12, 2024 12:44 IST logo

5 Min read

Case Study: How BGMI's regional ads used pop culture and humour to collectively reach over 120mn views

By Social Samosa

Aug 08, 2024 16:44 IST logo

4 Min read

Case Study: How My11Circle and DViO executed a multifaceted IPL campaign to record a 28.5 Cr reach

By Social Samosa

Aug 07, 2024 10:00 IST logo

5 Min read

Case Study: How Fevicol's Friendship Day campaign used Instagram's pinned comments to engage with 100+ brands, reaching 3.2 mn users

By Social Samosa

Aug 02, 2024 16:34 IST logo

3 Min read

Case Study: How The Belgian Waffle Co used fake money to celebrate National Waffle Day

By Social Samosa

Jul 29, 2024 18:06 IST logo

3 Min read

Case Study: How Maaza's Dildaari campaign mixed storytelling & nostalgia to showcase everyday generosity

By Social Samosa

Jul 22, 2024 12:59 IST logo

4 Min read

Case Study: How ACKO leveraged humour on social media to emphasise the importance of insurance

By Social Samosa

Jul 18, 2024 12:07 IST logo

4 Min read

Case Study: How Bold Care’s ad ft. Ranveer Singh humorously talked about men’s sexual health and wellness, gaining 50M+ plays

By Social Samosa

Jul 04, 2024 10:00 IST logo

3 Min read