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Jagruti Verma

Jagruti Verma is the Head of Content – The Pulse Magazine and New Initiatives at Social Samosa Network. With a background in journalism, marketing, and content strategy, she is passionate about exploring stories that decode the A&M ecosystem, digital trends and audience behaviour.

Idea TikTok campaign Indian Social Media

How Idea popularized Sabka Time Aagaya on TikTok

Social Samosa deciphers the Idea TikTok campaign - looking at the campaign-platform fit, campaign-objective fit, and results.

By Jagruti Verma
Aug 28, 2019 14:40 IST 2 Min read
#PKL2019: Decoding Haryana Steelers Social Media Strategy Indian Social Media
#PKL2019: Decoding Haryana Steelers Social Media Strategy
By Jagruti Verma
Aug 27, 2019 07:33 IST 5 Min read
#BrandMoments: Swiggy makes brands rhyme, tweet in hunger Campaign Spot
#BrandMoments: Swiggy makes brands rhyme, tweet in hunger
By Jagruti Verma
Aug 23, 2019 07:28 IST 3 Min read
Shamsuddin Jasani Samosa Talks
#SamosaTalks: Consumers can see through mismatch, says Shamsuddin Jasani, Isobar
By Jagruti Verma
Aug 23, 2019 02:27 IST 2 Min read
Puneri Paltan social media strategy Indian Social Media
#PKL2019: Decoding Puneri Paltan Social Media Strategy
By Jagruti Verma
Aug 23, 2019 02:11 IST 5 Min read
Decoding: Political social media campaign creatives Indian Social Media
Decoding: Political social media campaign creatives
By Jagruti Verma
Aug 23, 2019 01:48 IST 4 Min read
Trend Spotting: Video edits mimic social media timelines within videos Indian Social Media
Trend Spotting: Video edits mimic social media timelines within videos
By Jagruti Verma
Aug 22, 2019 12:08 IST 2 Min read
Pro Kabaddi social media strategy Indian Social Media
#PKL2019: The Pro Kabaddi social media strategy...
By Jagruti Verma
Aug 21, 2019 01:08 IST 4 Min read
ISRO helps #Chandrayaan2 take off on Twitter Campaign Spot
ISRO helps #Chandrayaan2 take off on Twitter
By Jagruti Verma
Aug 20, 2019 13:20 IST 5 Min read
Decoding: Building a political campaign on social media 101 Indian Social Media
Decoding: Building a political campaign on social media 101
By Jagruti Verma
Aug 20, 2019 01:16 IST 3 Min read
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