innovation

Did innovation do the heavy lifting this Diwali?

We spoke to agency professionals about the innovations they observed during Diwali 2025, ones that worked and whether AI truly cooked the festive dessert or just heated leftovers.

By Shamita Islur

Oct 22, 2025 10:00 IST logo

9 Min read

Experts Speak

Experts Speak: Innovation & sustainability to define packaging in 2024

By Sneha Medda

Jan 02, 2024 14:46 IST logo

7 Min read

Campaign Spot

Father's Day campaigns that cherish 'Papa the coolest'

By Paawan Sunam

Jun 15, 2019 18:30 IST logo

7 Min read

Agency Feature

Agency Feature: ValueHits

By Social Samosa

Mar 11, 2019 07:30 IST logo

4 Min read

Industry Updates

BIODERMA ropes in Shanth Kumar as Head Marketing-Digital & Ecommerce

By Social Samosa

Mar 06, 2019 07:44 IST logo

2 Min read

Industry Updates

Jack in the Box Worldwide wins the digital creative mandate of Marico’s True Roots

By Social Samosa

Mar 05, 2019 07:12 IST logo

1 Min read

Industry Updates

Tata Sky appoints Anurag Kumar as Chief Communications Officer

By Social Samosa

Feb 26, 2019 11:07 IST logo

1 Min read

Agency Feature

Agency Feature: Adsyndicate

By Social Samosa

Feb 19, 2019 08:11 IST logo

3 Min read

Interviews

#SS40Under40: Be a Sponge-learn as much as you can: Nishit Vora, FoxyMoron

By Social Samosa

Feb 11, 2019 06:16 IST logo

2 Min read

Case Study: How Wadhwa Wise City used social media to generate leads

By Social Samosa

Feb 07, 2019 02:43 IST logo

2 Min read