Brand value

RCB brand value projected to soars past $140M after IPL win: Report

In 2024, RCB's $117 million brand value ranked third but is now set for a substantial rise due to a projected 20% increase post-championship, following a year where RCB itself grew 67% and SRH by 76%.

By Social Samosa

Jun 04, 2025 19:12 IST logo

3 Min read

Experts Speak

Mirabai Chanu’s brand and what a medal at Paris 2024 could mean for the weightlifter

By Harshal Thakur

Jul 30, 2024 18:11 IST logo

8 Min read

Experts Speak

Smriti Mandhana’s recent triumphs & pan-India appeal to attract more brand endorsements

By Harshal Thakur

Mar 19, 2024 15:09 IST logo

7 Min read

Experts Speak

Experts bat for Shubman Gill this World Cup, expect a jump in brand value

By Pranali Tawte

Oct 05, 2023 17:22 IST logo

6 Min read

Experts Speak

Experts Speak: Consistency and youth appeal make Neeraj Chopra a golden boy for brands

By Pranali Tawte

Sep 06, 2023 14:10 IST logo

7 Min read

Samosa Snippets

Inside: Jigar Shah on how the 82°E marketing strategy embodies Deepika Padukone's skincare routine

By Harmeet & Sneha Medda

Jun 02, 2023 09:13 IST logo

14 Min read

Report

Ranveer Singh surpasses Virat Kohli as the most valued Indian celebrity in 2022: Kroll report

By Social Samosa

Mar 21, 2023 08:30 IST logo

3 Min read

Report

[Report] IPL's brand value stands at USD 10.9 billion

By Social Samosa

Dec 21, 2022 06:07 IST logo

4 Min read

Guest Post

Opinion: The ultimate guide to media pitch for startups

By Social Samosa

Jul 13, 2022 11:00 IST logo

4 Min read