influencers

influencer Experts Speak

Decoding difference between content creators and influencers for dummies

Terms like 'content creators' and 'influencers' are frequently used interchangeably, but are they truly synonymous? Experts share insights on the differences between them.

By Pranali Tawte
Mar 05, 2024 18:42 IST 4 Min read
Abhishek Gupta guest post Guest Post
Innovation and strategy in the heart of marketing excellence
By Social Samosa
Jan 31, 2024 09:14 IST 4 Min read
top 5 Indian influencers Report
Narendra Modi, Katrina Kaif & Alia Bhatt are top 5 Indian influencers of the week: Report
By Social Samosa
Jan 12, 2024 14:36 IST 1 Min read
Avinash Agarwal Guest Post
Influencer engagement as a marketing voice: A full-funnel strategy
By Social Samosa
Jan 12, 2024 09:16 IST 3 Min read
Aashirvaad campaign Case Studies
Case Study: How Aashirvaad's extensive influencer marketing activity with mom-influencers reached 8.8 Mn users
By Social Samosa
Jan 11, 2024 09:30 IST 4 Min read
Real Estate marketing Guest Post
Revolutionising real estate: Unveiling the power of digital marketing
By Social Samosa
Dec 13, 2023 14:10 IST 3 Min read
Short-lived influencers Experts Speak
Seizing the ‘Orry’ moment: What do social media sensations bring to the table for brands?
By Harshal Thakur
Nov 29, 2023 17:44 IST 6 Min read
Cycle Marketing Shorts
Cycle Pure Agarbathi’s Arjun Ranga on staying relevant and following a multifaceted marketing approach
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Nov 24, 2023 17:08 IST 6 Min read
Gunjan Arya Interviews
OML Entertainment’s Gunjan Arya on evolving with the changing future of creator economy
By Harshal Thakur
Nov 15, 2023 09:00 IST 5 Min read
Forbes India Report
GroupM’s Goat and Forbes India unveil the top 100 digital stars list
By Social Samosa
Nov 03, 2023 16:51 IST 2 Min read
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