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Sneha Medda

A woman of letters who scribbles words in her free time and when working. Likes to question the ifs and buts of everything and nothing; while daydreaming of having an impact on the world with her writings someday. She prefers to watch and observe while sipping on her black coffee; but will surely destroy you with words if the topic in question has anything to do with feminism, mental health, makeup and/or K-Pop. That too in five languages!

Diwali ads Experts Speak

Experts share Diwali ads that have made a dhamaka in 2023

Social Samosa talked to industry experts to understand which Diwali ad of 2023 have made it to their favourites list. Here's what they picked.

By Sneha Medda
logoNov 10, 2023 12:56 IST logo 7 Min read
festive packaging Experts Speak
Experts Speak: Festive packaging takes a non-traditional approach this year
By Sneha Medda
logoNov 07, 2023 15:06 IST logo 5 Min read
Nitin Saini Interviews
Maintaining relevance and beloved status: Nitin Saini on Mondelez's 75-Year brand legacy
By Sneha Medda
logoNov 01, 2023 15:01 IST logo 10 Min read
sustainability and AI Experts Speak
Experts say sustainability has taken a backseat in advertising but AI can help, here’s how
By Sneha Medda
logoOct 31, 2023 09:57 IST logo 6 Min read
Beauty ad spends Experts Speak
Beauty industry banks on digital for festive sales; boost ads spends by 15-25%
By Sneha Medda
logoOct 17, 2023 09:00 IST logo 5 Min read
Twitter rebranding Experts Speak
3 months of rebranding: Why experts prefer Twitter over X
By Sneha Medda
logoOct 10, 2023 16:40 IST logo 5 Min read
Nidhi Rastogi Marketing Shorts
Uniqlo's Nidhi Rastogi on leveraging the festive craze for brand expansion
By Sneha Medda
logoOct 06, 2023 13:32 IST logo 5 Min read
Stonks Studios Samosa Snippets
Tanisha Fagwani and Nikhil Jain of Stonks Studios on finding its niche as a new-age agency
By Sneha Medda
logoSep 28, 2023 18:42 IST logo 4 Min read
AI trends Experts Speak
Personalisation and real-time adjustments: AI trends expected this festive
By Sneha Medda
logoSep 26, 2023 13:25 IST logo 10 Min read
Gateway of India Experts Speak
Experts Speak: How are brands leveraging Gateway of India to culturally connect with the audience
By Sneha Medda
logoSep 25, 2023 13:45 IST logo 5 Min read
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